In the oral care market in the past two years, from the perspective of product efficacy, most of the more successful new products focus on oral health care innovation on the basis of whitening, stain removal and anti-sensitivity. In order to realize the detailed differentiation of product efficacy and differentiation from competing products, many brand owners carry out strategic layout on the screening of functional raw materials. Then, how to maintain the stability of products under the increasingly complex formulation system, especially in the anhydrous formulation system with increasing market attention, how to make the solid phase and liquid phase in toothpaste/teether form a stable colloid system and ensure stability is the main challenge!
At 14:00-15:00 p.m. on November 30, in the Jung live broadcast room, lubriurun will discuss how to ensure the stability of the formula and realize the new idea of prolonged efficacy through sharing the anhydrous system.
REVIEW
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